LegalVision – Legal SEO Case Study Growth Study

The Problem

LegalVision is one of the most well known commercial law firms in Australia. Leads were heavily reliant upon paid search. In order to diversify and drive more revenue for the business, they wanted to ramp up their organic traffic.

The Solution

During our time with LegalVision, the Prosperity team conducted three technical audits. We focused on fixing high impact issues that would affect crawlability of their site. We consulted them on what content to build and which keywords to target in those articles. This laser targeted approach combined with high quality link acquisition helped increase their visibility and improve their bottom line.

The Result

We started working with Legal Vision since January of 2017. Since then the websites experienced significant growth from organic traffic. Since the inception of the campaign LegalVision had about 16,189 organic visitors per month. In August 2020, the traffic has grown to approximately 59,503 organic visits per month, a 268% increase.

From the start of the campaign, in January 2017, we helped grow LegalVision’s visibility from 20,000 to 90,000 keywords.

Organic Traffic Value Growth

– From $30,000 a month traffic value to over $196,000 a month.

– Equivalent value to buy the same traffic.